Master Degree Entrepreneurship – Agile Product Development: Lean, Scrum and Lean Startup - An Action Research in the Medical Device Industry

Tipo de evento: 
Defesa
Data e hora: 
10/12/2019 - 14:00 to 17:00

 

Anderson Carlos Rodrigues   

Master Degree Entrepreneurship – Agile Product Development: Lean, Scrum and Lean Startup - An Action Research in the Medical Device Industry

Adviser: Prof. Dr. Jorge Luiz de Biazzi

Comission: Profs. Drs. Alvair Silveira Torres Junior, Fernando Tobal Berssaneti and Claudio Parra de Lazzari       

 Class: 217, FEA-5

Abstract*

In recent years the Lean Thinking has crossed the boundaries of factory operations management and has been applied to a wide range of areas, ranging from Services, Lean Accounting, Lean Farm and Lean Office, including product development, especially using techniques derived from Lean, as Lean Start-up and Agile Methods.
This work aims to accompany this Lean transformation into a Brazilian medical equipment manufacturer that exports to over 100 countries and currently faces pressure to reduce its development costs and gain velocity in launching products for an increasingly competitive market.
After implementing a successful Lean project on the industry area, the company begins to bring the Lean and Agile culture to its product development, so the purpose of this multi-case study follows this transformation, discusses and compares the progress of six product projects, their results and the interrelationship with the methods adopted.

*Abstract provided by the author

 

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