Master Degree Entrepreneurship – 3D Printing: An Exploratory Study About Business Model Designs

Tipo de evento: 
Defesa
Data e hora: 
16/12/2019 - 09:00 to 12:00

 

Gabriel Geraldes De Almeida  

Master Degree Entrepreneurship – 3D Printing: An Exploratory Study About Business Model Designs

Adviser: Prof. Dr. Vivaldo José Breternitz

Comission: Profs. Drs. Patrícia Viveiros de Castro Krakauer, Martinho Isnard Ribeiro de Almeida and Fábio Silva Lopes                      

 Class: 217, FEA-5

Abstract*

 3D printing is a technology that has the main benefits focused on the corporate sector, but more and more people have the possibility to purchase such equipment, thus being able to modify the way products are consumed, by people or companies. In the corporate world such technology enables companies to modify their business models by incorporating into their processes or creating new models. Thus, the present study identified the 3D printing business models and made it possible to understand how these companies use 3D printing and organize themselves, allowing a vision of the ecosystem of these companies. Market studies of the 3D printing industry, the main 3D printing technologies, as well as key business model concepts are essential to facilitate understanding of how companies are organized to serve the market. Exploratory research, interviews were conducted with semi-structured script with professionals who work or will work with 3D printing technology. With the result of this research it was possible to classify companies into seven distinct business models, thus allowing companies that already operate in the sector and new entrants to understand these business models and can use them, improve them or even develop new models to meet unidentified demands.

*Abstract provided by the author

 

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